Ten Networking Commandments

In order to help our members and visitors to understand the ethos behind Derby Hub and to get the most from attending our networking meetings, we have devised our TNC’s (Ten Networking Commandments): You will not sell to the room You will treat all members with respect, act professionally and be truthful You will go…

The secret to successful marketing

Marketing is the cornerstone of success for every business, whether you’re in retail, manufacturing, or the service provider industry. But what is the secret to effective and successful marketing? Derby Hub member Alison Beardsley from TEC.I.T. takes a look at the 5 steps you need to initiate. Marketing is not about sales. It’s not about…

How to write effective content

Content creation goes far beyond blogging, it’s the lifeblood of your business online. We take a look at why fresh, high-quality content is so important and how to use it effectively across all channels of your digital marketing efforts.   You’re not a writer. You’re never going to win a Pulitzer Prize for that article…

The art of interaction

A Guide on Social Media Usage for Business. Social Media has been used in business for a long time. It’s easily the most efficient method of communicating directly with your target audience outside of hitting them up at a local bar. Everyone uses social media, so it’s important to know how to stand out from…

The three pillars of social media

The Three Pillars of Social Media When it comes to running a business, marketing and networking are absolutely key to establishing yourself as an effective and respectable entity. Similarly, social branding and online presence are essential in maintaining a positive relationship with customers, as well as attracting potential clients. To this end, there are three…